Author Archivetony - Monday, March 16th, 2009
UPDATE: “Banner Ads Get Creative”Unfortunately, the banner ad discussed in my last blog post “Banner Ads Get Creative” has stopped running. Check out this video for a quick demo of what the ad looked like: 2 comments
tony - Friday, March 13th, 2009
Banner Ads Get Creative
Does anyone click on banner ads these days? We’ve all seen Apple’s latest marketing push of their iPod Touch. I can’t watch an episode of “Heroes” without seeing the commercial. I ran across this banner ad on www.pitchforkmedia.com, and they definitely got pretty creative with it. Even if I didn’t click on the link, Apple definitely got me interested and does a thorough job of introducing you to just how cool the iPod Touch is. I wonder how much they paid Pitchfork to run the ad. It re-defines a homepage “takeover.” |
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