POINT OF PURCHASE

POP might be the most advantageous channel for AR given that a well-planned and executed AR initiative can easily turn consumer purchase interest to intent in a matter of seconds.  Kiosk format provides little to no barrier of entry for consumer.

Developed by Metaio

INTERACTIVE DIGITAL BILLBOARDS

Numerous brands could leverage the unique participatory interaction of an interactive billboard.

Developed by Chris O’Shea

EVENT MARKETING

Event Marketing, like point of purchase, is also a great channel for AR, given most consumers will likely already have interest in your brand. Though most of these executions are gimmicks, this channel is maturing.

Developed by Total Immersion

Developed by Metaio

INTERACTIVE STOREFRONT DISPLAYS

AR-based storefront displays can be used in myriad ways to help drive consumers into your store.

Developed by Simon & John

Developed by Jim George & Karolina Sobecka

MUSEUM / PUBLIC WORKS

The binoculars or viewing mechanism mimic how optical AR can function in the future.  For now though, AR helps museums become interactive by making history come alive.

Developed by Mindpsace Solutions